Manara is a public benefit corporation (PBC), a type of for-profit corporation created to generate social and public good. Manara aims to create a platform that supports software engineers and data scientists from the Middle East and North Africa (MENA) to match the global job market.

In 2024, Manara changed their model to be free for all, more open, and available for more people. It offers self-paced training, expert assessments, resume reviews, and interview preparation, all designed by seasoned engineers. The free service aims to elevate tech skills and provide career opportunities with top global companies.